Monday, June 23, 2008

Contribution Allows U.S. Troops More Than One Million Minutes of Free Calling Time

FORT WORTH, Texas--(BUSINESS WIRE)--Justin Brands, Inc., in partnership with the Armed Forces Foundation, Adopt-a-Chaplain, Inc., and Sprint, will donate 46,000 calling cards - totaling 1,380,000 minutes - and allow men and women in the United States Armed Forces to call home for the holidays.

"Giving back is part of our western industry as well as our company's heritage and corporate culture," said Randy Watson, president and CEO, Justin Brands, Inc. "If we find ourselves in a situation where we're capable of helping, we do. Here, we figured out a way to reallocate our resources to benefit troops and their loved ones who aren't able to be together this holiday season."

Watson is referring to the altruistic way Justin Brands transformed minutes into quality time for troops and their families. Partnering with the Armed Forces and Adopt-a-Chaplain organizations to distribute the calling cards to military personnel, Justin hopes the outreach will brighten the season for those serving in 11 countries this holiday season.

"All of us at the Armed Forces Foundation are honored and thankful to be a part of this generous donation. We work with Service Members and their families all over the world, and one of the most helpful items they can receive is a phone card," said Patricia Driscoll, President of the Armed Forces Foundation. "We are grateful for Justin Brands' donation and will make sure the cards get into the hands of troops and families that need them."

Adopt-a-Chaplain - a non-profit corporation providing support to chaplains serving in the Middle East - also joined forces to facilitate the project.

"Adopt-a-Chaplain is privileged to open its chaplain network to distribute these phone cards. The role of chaplains in the Middle East has become increasingly important," says Daniel Hoebeke, Adopt-a-Chaplain spokesman. "We provide resources for the chaplains who, in turn, help soldiers through their personal crises. There is no greater gift than a voice from home. The generosity of Justin Brands will have an extraordinary impact, one voice at a time."

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